Despite the upheaval of daily life, there have been some upsides. For instance, we’ve seen a rise in ‘lockdown hobbies’. With some no longer having to commute and generally, a greater awareness of the mental health implications of the pandemic, there’s also been a focus on health and fitness, and appreciation for the environment and sustainability.
Cycling has proven to be a popular and accessible method of keeping fit with an extra million cyclists on the UK roads during April-June 2020. Since March, cycling retailers have seen sales grow by 60% and sales of e-bikes more than doubled in the same period. At the end of last year, the UK cycling market was expected to be worth £2.2billion.