Allianz launches new home insurance
product for UK customers

Posted: 06 June 2024
Allianz’s new home insurance product, which offers bronze, silver and gold levels of cover, is available through the insurer’s website as well as price comparison websites. Fire, storm, flood, and subsidence cover are included as standard, with home emergency and legal expenses available as optional extras or as part of the gold tier product.

To help customers choose the right insurance for their needs, buildings and contents insurance comes together as a package but with varying levels of cover, including:

  • Alternative accommodation when the home is unfit to live in from events such as flooding and fire, starting from £30k up to £100k under the buildings insurance section, with rebuild costs ranging from £500k to £1m
  • Home contents are covered from £50k under the bronze level, and up to £150k under the gold level
  • Bikes up to the value of £350 are automatically covered under all three tiers, and under personal belongings cover customers can choose to specify which items to cover away from the home
  • All customers can change their policy without admin fees and have access to a 24-hour UK claims line.
Allianz’s home insurance product is the latest UK personal lines offering from the world’s number one insurance brand*. Allianz rebranded its digital car insurance product to Allianz in March, and then in May moved its personal lines insurance broker business to the Allianz brand.

Serge Raffard, managing director of Allianz Personal commented:

“We’re very excited to launch our new home insurance product into the UK personal lines market, and provide more choice for customers who are looking for great value protection for their home.

“We want our customers to feel in control, which is why at the touch of a button they can manage their policy online and make changes without admin fees. We also understand customers may want to speak to someone to make a claim, which is why our product comes with a 24-hour UK claims line which is simple and straightforward to use.

Serge Raffard, managing director of Allianz Personal

“We’re extremely excited to extend the Allianz brand to UK consumers, and launching insurance for their homes and cars is a big step in our long-term strategy. This is the next part of our Allianz journey, and we’re proud to provide cover from the number one global insurance brand to UK consumers.”

* For the fifth year in a row Interbrand have ranked Allianz as the world’s number one insurer in their Best Global Brands Ranking.

About Allianz Holdings plc

Allianz Holdings plc is the non-regulated holding company which owns the principal insurance operations of Allianz SE in Great Britain including Allianz Insurance.

About Allianz

The Allianz Group is one of the world's leading insurers and asset managers with around 125 million* private and corporate customers in nearly 70 countries. Allianz customers benefit from a broad range of personal and corporate insurance services, ranging from property, life and health insurance to assistance services to credit insurance and global business insurance. Allianz is one of the world’s largest investors, managing around 737 billion euros** on behalf of its insurance customers. Furthermore, our asset managers PIMCO and Allianz Global Investors manage about 1.7 trillion euros** of third-party assets. Thanks to our systematic integration of ecological and social criteria in our business processes and investment decisions, we are among the leaders in the insurance industry in the Dow Jones Sustainability Index. In 2023, over 157,000 employees achieved total business volume of 161.7 billion euros and an operating profit of 14.7 billion euros for the group.

* Including non-consolidated entities with Allianz customers.

**As of December 31, 2023.

Mandatory corporate information: Corporate disclosures

These assessments are, as always, subject to the disclaimer provided below.

Cautionary note regarding forward-looking statements

This document includes forward-looking statements, such as prospects or expectations, that are based on management's current views and assumptions and subject to known and unknown risks and uncertainties. Actual results, performance figures, or events may differ significantly from those expressed or implied in such forward-looking statements.

Deviations may arise due to changes in factors including, but not limited to, the following: (i) the general economic and competitive situation in the Allianz’s core business and core markets, (ii) the performance of financial markets (in particular market volatility, liquidity, and credit events), (iii) adverse publicity, regulatory actions or litigation with respect to the Allianz Group, other well-known companies and the financial services industry generally, (iv) the frequency and severity of insured loss events, including those resulting from natural catastrophes, and the development of loss expenses, (v) mortality and morbidity levels and trends, (vi) persistency levels, (vii) the extent of credit defaults, (viii) interest rate levels, (ix) currency exchange rates, most notably the EUR/USD exchange rate, (x) changes in laws and regulations, including tax regulations, (xi) the impact of acquisitions including related integration issues and reorganization measures, and (xii) the general competitive conditions that, in each individual case, apply at a local, regional, national, and/or global level. Many of these changes can be exacerbated by terrorist activities.

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