Our partnerships - Allianz Insurance plc

At Allianz, we build partnerships with organisations that share our values, especially our belief in embracing new ideas and technologies that have a positive impact on peoples’ lives.

In the UK, we do this through our continued successful relationships with sports organisations, such as England Rugby. These capture the emotional spirit of our business and inspire millions of people around the world with stories of human achievement through sport and innovation.

Olympic and Paralympic Movements

Allianz is now the official Worldwide Insurance Partner of the Olympic and Paralympic Movements 2021-2028. This is a truly exciting time for us, building on more than a decade of success with Paralympic sport. The eight-year partnership sees Allianz become one of just 15 current worldwide partners and will bring our brand to life in Olympic and Paralympic countries across the world.

The partnership gives Allianz a great opportunity for our business, our brand and of course our people not just in the UK, but all over the world.

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Rugby Football Union (RFU)

Allianz is now a partner of Rugby Football Union (RFU). We are the Official Insurance Partner of England Rugby, and partner to the men’s and women’s England rugby teams.

We are also title partner for women's Premier 15s, the top tier of the women’s English rugby union domestic league system run by the RFU, and Inner Warrior grassroots programme with landmark investment to grow women and girls’ rugby in England.

Drone Racing League

In 2017 Allianz and the Drone Racing League (DRL) announced a global multi-year partnership. As the title sponsor of DRL’s race circuit, we’ll leverage our motor racing heritage to bring the sport of the future to a rapidly growing worldwide audience.

DRL racers use headsets with a first-person view to fly drones through custom-designed 3D courses across three levels. Neon lights, fast-paced action and tight turns make it a thrilling watch – and the cameras on the drones mean you can literally fly along with the action.

This partnership fits in perfectly with our digital ambitions and builds on our existing experience in successful sporting partnerships.

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Formula E

As one of the world’s largest automotive insurers, we have a natural interest in supporting the latest developments in urban mobility. Formula E is the perfect platform to drive these explorations and promote sustainable transportation, while combining excitement and innovation for fans of all ages.

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Golf

At Allianz we believe in the power of golf to build relationships. Our partnerships with St Andrews Links, the home of golf in Scotland and golfers Paul McGinley and Caroline Larsson provide us with the opportunity to create unique experiences to enhance relationships with our brokers and partners.

Our activities and collaborations in golf show a special commitment to expanding golf’s accessibility, crossing age and gender lines to broaden the appeal of the sport. Our partnerships with the St. Leon-Rot Golf Club, the 2015 Solheim Cup and St Andrews Links, as well as programmes that train promising young golfers, help us extend golf’s reach throughout society and into the future.

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MoMA (The Museum of Modern Art)

As a proud partner of contemporary art at the Museum of Modern Art, we support contemporary artists who constantly push the boundaries within which art is created. Our engagement in contemporary art underlines its interest in supporting risk-taking, change and the exploration of new ideas, which is essential to progress. The partnership with MoMA includes Allianz as the lead sponsor of several of the Museum’s contemporary art exhibitions.

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Lang Lang

Born in Shenyang, China, Lang Lang is one of the most famous classical pianists in the world today. He has performed at the 2014 World Cup concert in Rio de Janeiro, the 56th Annual Grammy Awards, the Opening Ceremony of the 2008 Olympic Games in Beijing, and with hundreds of celebrated orchestras in top venues worldwide. He is known for his emotional playing style and his zeal for increasing the popularity of classical music.

Through his non-profit organisation, the Lang Lang International Music Foundation, he’s committed to inspiring the next generation of musicians and music lovers. The Allianz Junior Music Camp, hosted by the Foundation and sponsored by Allianz, offers young musicians the unique opportunity to learn from Lang Lang and to become his ambassadors, spreading the joy of music to young people worldwide.

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Football

Allianz is the official partner of the German champion FC Bayern München team. This partnership opens extraordinary possibilities for the brand with innovative programmes like the Allianz Explorer Camp – Football Edition.

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Allianz Family of Stadiums

The Allianz family of stadiums includes state-of-the-art sporting facilities in seven countries on four continents. We invest in stadiums because we’re committed to supporting local communities by helping to develop magnets for global industry and tourism in key regions worldwide. With every stadium in our family, we raise the bar in safety, sustainability and contemporary design.

Our stadiums include:

Allianz Arena, Munich
Allianz Stadium, Sydney
Allianz Riviera, Nice
Allianz Parque, Sao Paulo
Allianz Stadion, Vienna
Allianz Stadium, Juventus FC
Allianz Field, Minnesota

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MotoE

The topic of mobility, including electric mobility, is a cornerstone of our business, as we continue to support the innovators and visionaries whose technologies are poised to reshape our world. Allianz is proud to accompany MotoE™ as the global insurance partner on its exciting journey to establish a new and fully electric sports platform and showcase the latest technology from the electric mobility ecosystem.

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Financial results

2019 was a pivotal year in the history of Allianz in the UK with the acquisition of the remainder of LV General Insurance Group and 100 percent of the General Insurance division of Legal & General.

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