Allianz launches partnership with Saracens

Posted on: 24 July 2012

Allianz has agreed a major new sponsorship with leading rugby union club Saracens, last year's winner of the Premiership title and a team that boasts seven England Internationals. This high profile partnership represents a significant step towards establishing the Allianz brand across the UK and emphasises the Bain model of high performance.

This long-term partnership will see Allianz as team sponsor from this forthcoming rugby season, starting in September. It is particularly exciting that, from February next year, Saracens will move to a new home stadium in North London, to be called Allianz Park.

Allianz’s Global Corporate and Specialty business has enjoyed a long-standing relationship with Saracens, with an innovative personal development exchange programme that has seen Saracens’ players spending time at our Gracechurch Street office and our colleagues working with the club.

We will also become the title sponsor of Saracens’ youth rugby programme and their impressive community programme, which has just won the Club of the Year for the fourth time at the All Parliamentary Premiership Rugby Community Awards.

To introduce this new sponsorship we are offering every employee up to five free tickets, for you and family members for the Saracens match against Leicester Tigers at Wembley Stadium on 15th September. Kick-off is at 15.30.
To reserve your tickets please email Saracens specifying your name, office location, department and number of tickets required (including the number of adults and the number of under 16s) by Friday 17 August.

Tickets are only to be used by employees and their families – please don’t order tickets unless you can definitely attend as we want to ensure we make full use of our allocation.

The picture above shows our chairman, Clem Booth, together with Nigel Wray, chairman of Saracens, celebrating the deal outside our Gracechurch Street office.